Important Determinant of Individual’s Food Choice
Posted on March 1st, 2008The last one of the important determinant of individual’s food choice is technology. The technological advancement has affected our food choice as changes have taken place in production, distribution, preparation and consumptions of food.
They have allowed us to recognize new products such as genetically modified foods in order to reach each individuals need and want. In addition, processed foods such as convenience food have impacted our choice of food dramatically.
When either my sister or i return home from school or university and there is an exam the next day, cooking would take to much of our time and therefore we turn to convenience food where you place it in the microwave and your meal will be prepared in minutes.
In conclusion, as I grew up not holding much knowledge in relation to the appearance, small and flavor of foods, everything seemed new and mysterious. That curiosity has led me to understanding why we need food, why we eat food and the other contributing factors towards food selection patterns.
Psychological is a major factor influencing on our food selection and they may include values, attitudes, emotions, experiences and self concept. From memory, when I am unhappy or in an emotional state, I have a habit of stuffing my face with ice-cream. I was sitting on a bench waiting for my brother after school and I was really upset he was late to pick me up as i have always been afraid of being alone. A teacher had saw me crying so he stopped to see if I was alright, he then mentioned to me that when he was unhappy, he would go and eat something sweet to make him feel happy.
The selection of foods in my family are influenced by numerous factors and questions as to who eats it, what we enjoy to eat, physiological and psychological factors, the media, cultural and social expectations and the advance in technology.

